Interactive Guide Application
This tool applies the principles of the "Art & Science of Academic Publishing" guide to the paper The role of technological innovation in the mitigation of the crisis generated by COVID-19 to demonstrate key concepts in action.
Step 1: Deconstructing a Paper's Anatomy
Title, Abstract, and Keywords
The first task for any author is to ensure the "marketing" elements of the article are clear and effective. Below, we analyze the core components of the base article.
1.1 Title Analysis
"The role of technological innovation in the mitigation of the crisis generated by COVID-19: an empirical study of small and medium-sized businesses (SMEs) in Latin America"
Type: Descriptive
Evaluation: The title is highly specific and informative. It clearly states the core subject (technological innovation), the context (COVID-19 crisis mitigation), the method (empirical study), the population (SMEs), and the geographical scope (Latin America). While long, its precision is valuable for attracting the right audience.
1.2 Interactive Abstract Deconstruction
The abstract of this article is structured. Click the buttons to highlight the different parts within the text.
Purpose: This article aims to analyze the role of innovation in mitigating the economic crisis generated by the coronavirus disease of 2019 (COVID-19) pandemic in Latin American small and medium-sized enterprises (SMEs). The goal is to determine whether actions, activities, and perceptions related to impact and positioning within three distinct areas—finance, management, and competition—contribute to increased innovation within companies, remain neutral in their effects, or have an inverse impact.
Design/methodology: The sample consisted of 9,186 SMEs from 14 countries in the Ibero-American region... The data were analyzed using a structural equation model (SEM).
Findings: The study provides empirical evidence that the SMEs in the Ibero-American region have faced the crisis generated by the COVID-19 with a predominant negative impact on their financial factors and sales... The most significant finding is that, as financial challenges, as in productivity, turnover, and profitability, among other difficulties, increase innovation actions.
Originality-value: The value of this work lies in highlighting the significance of innovation for SMEs and the opportunities that arise during a crisis to enhance competitiveness. Companies that have embraced innovations in the way they offer or deliver their products and services have managed to remain in the market despite the challenges posed by the crisis.
Step 2: Refining the Writing Craft
Precision, Clarity, and Brevity
Effective scientific writing is direct and unambiguous. Let's analyze a sentence from the article's introduction and see how it can be improved.
Original Text:
"Consequently, the global economic and social dimensions have been confronted with sustainability challenges that demand flexibility, creativity, adaptability, and innovation to surmount uncertainties and obstacles."
Analysis and Revision:
The sentence is grammatically correct but uses multiple abstract nouns ("flexibility, creativity, adaptability, and innovation") and could be more active and concise.
Option 1 (More Active)
"Consequently, global economic and social dimensions face sustainability challenges that require organizations to be flexible, creative, adaptable, and innovative to overcome uncertainties."
Option 2 (More Concise)
"Therefore, global economic and social systems faced sustainability challenges, requiring innovation and adaptability to overcome the resulting uncertainty."
Step 3: Strategic Journal Selection
Visualizing the Choice
Choosing a journal involves balancing multiple factors. A radar chart can visually represent these trade-offs, making the strategic choice clearer. Here we compare the actual journal ("International Studies of Management & Organization") with two hypothetical alternatives.
Conclusion of the Analysis
The chart visually demonstrates why "International Studies of Management & Organization" was a suitable choice. It offers a strong balance between Thematic Fit and a solid Metric Score. While a top-tier journal like "Journal of Business Venturing" has higher metrics, it may have a much lower acceptance rate and longer review times (lower 'Speed & Access').
This illustrates a key principle: the best journal is often the one that offers the best intersection of topic alignment, audience reach, and realistic probability of acceptance.